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Corporate Sponsorships

Corporate sponsorships are good business. As a sponsor of An Appalachian Summer Festival, your company will realize tangible marketing benefits in return for your sponsorship investment, while supporting one of the premier arts festivals in the Southeastern U.S. and positioning your company as a partner with one of the region’s most highly attended public events. Among the benefits available to corporate sponsors include:

  • Special Events (receptions, dinners, company nights)
  • Tickets and/or discount vouchers for employees and VIPs
  • Recognition via program publications, advertising and media coverage
  • High visibility among the summer series audience, including on-stage recognition
  • Other benefits specifically tailored to our sponsors’ needs

Sponsorship opportunities begin at the $2,500 level, with benefits accruing as the level of sponsorship increases. Regardless of the sponsorship level you select, the festival’s staff will be pleased to work with you in creating an integrated sponsorship program designed to meet your company’s unique marketing objectives.

Ideal demographics

Our highly diverse audience of 27,000 makes us the ideal partner in reaching specific target markets. As with most arts patrons, App Summer audiences comprise an important demographic profile: audience member age 40+, upper middle income, and well educated. Our patrons are informed consumers, who support businesses that are committed to the arts in their communities.

Proven track record

Over the last several years, An Appalachian Summer Festival has experienced growth in every aspect of its operations, including ticket sales, attendance, corporate sponsorships and individual giving.

Sponsorship levels & benefits

Detailed below are specific benefits associated with each of the corporate sponsorship levels offered by An Appalachian Summer Festival.

$2,500 + (Community Sponsor)

Investing in the vitality of our community and celebrating creativity close to home.

  • Recognition in brochure, playbill, website, e-blasts and other marketing collateral
  • Quarter-page playbill ad
  • Four (4) tickets to select performances
  • Recognition on digital lobby displays
  • Framed commemorative festival poster, upon request

$5,000 + (Program Underwriter)

Helping shine a light on the arts and bringing transformative cultural experiences to life as a general festival sponsor.

All of the above, plus

  • Invitation to festival VIP reception(s)
  • Social media acknowledgment and recognition in press materials
  • Half-page playbill ad (in lieu of ¼-page ad)
  • Six (6) tickets to select performances

$10,000 + (Supporting Series Sponsor)

Helping shine a light on the arts and bringing transformative cultural experiences to life.

All of the above, plus

  • Designation as a Supporting Sponsor for a series of choice (ie Schaefer Spotlight Series or Classical Concert Series)

  • Sixteen (16) tickets to select performances
  • Ad placement on digital lobby displays
  • Curtain speech recognition at sponsored series performances
  • Invitation to artist meet-and-greets (as available)
  • VIP parking privileges in Broyhill Music lot

    $20,000 + (Principal Series Sponsor)

    Supporting signature performances that define the festival’s artistic identity and national reach

    All of the above, plus

    • Designation as Principal Series Sponsor for a series of choice or select events of choice
    • Full-page ad in playbill (in lieu of ½-page ad)
    • Twenty (20) tickets to select performances
    • Recognition on lobby signage
    • Lobby display table at select performance, upon request

    $50,000 - $100,000 (Presenting Sponsor)

    Leading the way in sustaining artistic excellence and community enrichment across the High Country.

    All of the above, plus

    • Exclusive top-tier recognition

    • Curtain speech acknowledgment at all festival performances

    • Year-round digital visibility at Schaefer Center

    • Special discounts for sponsor’s employees to select performances

    • Customized marketing activations (e.g., branded content, community engagement)

    Advertise with us

    Put your business front and center of our engaged and sophisticated patrons by advertising in our playbill, distributed at more than 25 program events. For more information on how your company or business can advertise with An Appalachian Summer Festival, please contact:

    Allison West
    Director of Marketing, Office of Arts Engagement and Cultural Programs
    828-262-2931
    westal1@appstate.edu

    Thank you to our corporate partners and sponsors!

    Bonnie & Jaime Schaefer
    Campus Store logo
    Broyhill Family Foundation logo
    Appalachian Home Care logo
    The Art Cellar logo
    Explore Boone logo
    Goodnight Brothers logo
    Highstreet logo
    Mast General Store logo
    SkyBest logo
    Creekside logo
    Grandview logo
    Peabody's logo
    Premier Sotheby's logo
    Rosemyr logo
    Courtyard by Marriott logo
    Graystone Lodge logo
    Hampton Inn & Suites logo
    Holiday Inn Express logo
    WBTV logo
    WCYB logo
    PBS NC logo
    WHKY logo
    Winston-Salem Journal logo
    N&R logo
    Mountain Times logo
    Watauga Democrat logo
    Our State logo
    WNC Magazine logo
    The Assembly logo
    Yes Weekly logo
    Creative Loafing logo
    WDAV logo
    WFDD logo
    WZJS logo
    WASU logo
    The Farm logo
    Coyote Kitchen
    The Local
    Lost Province
    Peppers
    Timberlakes